S1 · L102:33
The Price Is a Promise
Pricing is a promise: price on value, charge in a way that grows with your customer, and never let a price change feel like an ambush.
Pricing
Glossary
Good, better, best tiers
Three pricing tiers, each designed for a type of customer. The entry tier lowers the barrier, the middle is where most should land, and the top serves power users and makes the middle look reasonable.
