About
Product Cook teaches how great products really get built, through stories, then helps you build yours.
The founder
Victor Olorunfemi
Victor is a product strategist and builder who helps fintech, blockchain and AI teams turn ambitious ideas into products people love, with more than eleven years across Big Four firms and high-growth tech companies.
He led transformation work at PwC, where he launched Tax247 and cut professional training time by 70%, and in payments he built the BantuPay wallet and the Interstellar cross-border rails.
Product Cook blends the discipline of enterprise consulting with the energy of a startup. It doesn't stop at strategy decks: it shapes, prototypes and ships real products alongside your team.
Why the Kitchen exists
Most product lessons are either a textbook or a tweet.
Aspiring PMs, founders without a product team, and busy product leads all need the same thing: to understand how good products really get built, in plain language, and to use it on Monday.
So every lesson takes one real product story, a lighthouse keeper, a juicer, three air mattresses, and pulls out the lesson inside it. Then it hands you a tool.
How the lessons are made
- 01
Story
Each lesson is scripted as a story first, in short beats: a hook, the point and the payoff.
- 02
Lesson
Every beat carries one idea, with no jargon left undefined.
- 03
Tool
Each lesson ends in something you can use: a tool in the Toolkit or a template in the Pantry.
- 04
Motion
The videos are narrated and animated frame by frame in code, in the same warm navy-and-ember look.
72
lessons scripted
23
lessons on video
7
free tools
Press kit
Logo, colours and bio
Free to use when writing about Product Cook. Please don't change the mark's proportions or colours.
- Ink #0B2238
- Navy #13314F
- Harbor #1F4A6E
- Cream #FBF7EF
- Paper #F1E8D6
- Ember #EE7A3B
- Saffron #F2C14E
- Slate #5B6D7F
Type: Fraunces for display, Inter for text, JetBrains Mono for labels.
Short bio
Product Cook is a product studio and learning hub, registered in Delaware, USA and working globally. Founded by Victor Olorunfemi, it teaches how great products get built through short, story-driven lessons, and helps founders and teams build theirs.
Press enquiries: contact us.