
S1 · L082:30
The Game That Became Slack
Product-market fit is pull, not push: watch retention, ask the disappointment question, and listen when people complain.
Growth
Glossary
When a product pulls customers in rather than being pushed onto them. Signs include flattening retention, many users saying they'd be very disappointed without it, growth that arrives for free, and loud complaints when it breaks.

Product-market fit is pull, not push: watch retention, ask the disappointment question, and listen when people complain.

Launch to the right people, in the right setting, in growing rings: earn quiet proof before you make a loud promise.